Showing posts with label jewelry. Show all posts
Showing posts with label jewelry. Show all posts

Friday, February 19, 2010

BEADS!

I know, I'm supposed to be working on that whole incense thing. I am... just... very slowly.

Anyway, in other news...
I finally acted upon a desire I've had for a while now.
I've seen some amazing lampwork bead sets on Etsy and I've always thought it would be fun to incorporate them into my jewelry. It would certainly give my stuff a splash of color! And, since I don't have the space or location to do the lampworking myself (*looks wistfully and apologetically at her torch and glass collecting dust*) then I thought I'd hook up with one or more of these amazing artists and get some beads from them.

So I contacted one today and told her how much I loved her beads and what my intentions were if I purchased her beads.
I know people that make these bead sets expect the buyer to use the beads in jewelry or something. But I don't know how many of those buyers plan to sell the finished pieces like I do. So I thought I'd do the right thing and ask. Couldn't hurt, right? And at the very least, I'm complimenting someone.

I think this will give me a little kick in the pants that I need to get passionate about my jewelry again. It ebbs and flows, that passion.
Or maybe, it will just make me pine for my own torch and make me angry that I don't have a place to melt glass myself. Maybe it will give me a kick in the pants in THAT aspect of my life.

Tuesday, November 24, 2009

Crossroads

So, I've come to crossroads with my business. Actually, it's more of a self-imposed fork... or even a branch.
It could be because I don't have time to list items and promote as much as I should, but I'm not seeing as much attention/sales in my Etsy shop as I would like to. So I've been trying to think of ways to bring more customers in.

Alright, I should explain the REAL reason. Got time?

I am at a point in my "real" job/career where I think I'm burnt out. I need a change. Long story short, I thought about buying a bakery franchise and having fun with that. And I think I would. But my boyfriend pointed out that I would have to be there EVERY DAY, even on weekends, and would I enjoy it enough to do that? So, without intending to, he basically talked me out of it.
Instead, I would like to go back to my original dream of quitting my job and just focusing on my own business. The problem is, selling jewelry doesn't get you many return customers. Don't get me wrong, I DO have repeat customers and I love them dearly and appreciate their business. But I just don't get as many as, say, a candle shop, or a seller of baked goods. My product is not "consumable". People don't buy come back for more because the first one is used up.
So I've been thinking of things that I am good at (or would be good at) making. Things I enjoy myself. Consumable things.
I am still trying to think of something jewelry related, but until I am hit with that stroke of genius, I'm considering some non-jewelry related items.
Of course, then the question becomes: Do I create a new Etsy shop for the new items or just try to sell them along with my jewelry? Because I am not looking to replace my jewelry (though, if the new stuff sells well enough, maybe I will!) and the point of it is to get customers in the shop more frequently, so perhaps I will just add the new stuff to the jewelry and if it really takes off, I can set up another store.

I'm probably going to keep the details and specifics to myself for the time being. I don't want to make it public and then end up not doing it. I'd feel like a royal ass. I guess I'm just thinking out loud here, and wondering if anyone has come across a similar situation. I'm sure there has.

Then there's another part of me that thinks I just need to list more jewelry. Add more things that I've got waiting in the wings. I just wish I had the time for that.
Of course, you could say, "Well, if you don't have time for that, then how on earth are you going to have time for this new, special, secret stuff?"
Well, so far, this new, special, secret stuff is something that can be made easily. Photographs are not key, so I don't have to wait for a day off with good lighting. So that's another positive of the new, special, secret stuff: it doesn't require as much time as my jewelry does.

Anyway, I do have plans to purchase a small quantity of supplies and materials for the creation of the new, special, secret stuff, to give it a try. So eventually there will/might/should be a blog post about the experimentation. Stay tuned!

Tuesday, August 26, 2008

Found Fish!

A while ago, I posted about these adorable earrings I had made from a pair of beads that I had received as a free gift along with my order. They were rose quartz and had a hole where the eye would be. I really liked the way they hung like that.
Anyway, the pair of earrings sold quite rapidly at the Gallery and I was dismayed that I could not find any more beads like that to make more earrings.

Well, time passes, and two things happened right around the same time, about a week ago. First, I found a supplier for those beads! They've got them in over twenty different gemstones. They are drilled lengthwise as well as the hole through the eye, but that's okay. I'm just glad I found them in a source that also provides so much variety, and at wholesale prices!
Second, the woman who bought the first pair of earrings from the Gallery had left me a note requesting another pair. She said the first pair she bought ended up as a gift, but she liked them so much, she wants another pair for herself.

That's such good news. It's funny how things go that way sometimes.
This supplier also sells sterling (and gold) findings that are way cheaper than where I've been getting my findings. So I can go to them for that as well. I think they have a minimum order, but it's only $50, so that shouldn't be a problem.
They do carry Swarovski crystals, which I like to use in those fish earrings, but unless my simple math abilities are seriously screwed up, they're not even close to being cheaper than where I normally get my crystals. That's kind of a bummer. But oh well. Such is the way business is done.

Oh! They also have bear beads, too! I've seem them called fetish bears, or zuni bears. I'm probably going to pick up a few kinds of those as well. You know, for those people that don't like fish. Who doesn't like bears??

In other news, I found more cardstock for my earring cards. I had been using leftover cardstock from my brothers wedding. But, I'm down to my last sheet. The 110# cardstock I got from Office Depot isn't heavy enough. It's fine for item tags, but it isn't sturdy enough to stand up on its own while supporting a pair of earrings. But, with the wonderful help of a friend of mine, I discovered that the stuff I had was 80lb. cover paper. I found a local paper supply store, brought in my last sheet, asked for 80lb. cover paper and eureka! It's a match!
So now I have a whole ream of it that should last quite some time. I can get four cards per page and I have 250 pages. So, after I sell 1,000 pairs of earrings, I'll need to buy another ream! I joke, but if people like these fish (and bear!) earrings as much as I do, then they should sell pretty well.

Friday, July 18, 2008

Gallery Work

Yesterday was my first shift as a Gallery Sitter. Liz was there to walk me through everything I needed to do. Though, I think she assumed that my mom had already told me everything since she seemed to kind skip some stuff. But, then again, I guess I wouldn't know that she skipped some stuff without my mom having told me, so there you have it.

I thought she'd be there for the whole shift. But, after she told me the basics, she jetted. That's fine. We didn't finish "training" until 3:15 or so, and my shift was from 1 to 5.

It was rather quiet. The most people I saw were people that came in for a meeting with one of the organizations that is also located in this building. I guess they thought I was some sort of receptionist which kinda irked the shite out of me. One girl I even looked her straight in the eye and said, "I'm not a receptionist." Heh. Nice.
I was getting really pissed off with every person that came through the door and said, "I'm here for the meeting." Okay, well, if you really want me to help you, you're going to have to give me more information than that. There are about 5 organizations that share this building with us.

But then I was reading through our Procedures manual and it said that the Arts Council of Fairfax is the organization that is "renting" us the space for the Gallery. Specifically this one woman... Ann.... something. I forget her last name. And there was a whole page that described how to handle her purchases and how it's so different and special compared to normal transactions because she's been so good to us.
So that made me calm down a bit, since all these people that were coming in for the "meeting" were coming to meet with the Arts Council. I figured it was kind of a favor to them to help their people since they were doing a favor for us and giving us this space. But come on... couldn't you post a sign or something!?!??! At least tell these people beforehand: "The meeting is in X building in X room and here's how to get to that room from X door."

That's just me being a bitch, though, I guess. That's fine. Buy my stuff while I'm being a bitch! Hee hee!

So anyway, the evening was quiet. I did make one sale. A woman bought one of Liz's stuffed bunnies as well as one of my mother's mosaic lazy susans. And you're damn straight I talked her up. "This is one of my mother's pieces!" The woman gushed over how beautiful, yet functional it was and naturally I agreed. She asked how often she made them and told her "All the time! In fact, I just talked to her on the phone and she's making more right now!" Which was true. The lady said she'd go check on her daughters color scheme in her kitchen and probably come back to buy another for her.
I hear that all the time... at shows, when I have a booth right next to my mom. People say that "I have to go check the color scheme." And I wonder, are they telling the truth or are they just being nice and trying to make my mom feel good by making her think they're coming back to buy more when they really aren't? Either way, there's gotta be some way to... I don't know... help.
Maybe mom should invest in a polaroid camera (They still make those, right?), and she could take a picture of the pieces that the people think might match the color scheme, but aren't sure. And they could take it home to check. And for those people who are just BSing when they say that, maybe that nice gesture will make them really do what they say they'll do and it'll result in more sales.
Or, if they don't make polaroids anymore, maybe she could get the persons email address and send them a picture of the pieces they were interested in? I don't know.

Anyway, I'm glad I could make that sale for mom. And yes, I called her afterwards to tell her!
And then I called her again when the cash box didn't match up with what it should be. Don't look at me, my only sale was paid with credit card, I didn't touch the cash box! The cash is supposed to equal $55.75. But it was 15 cents more. I think what happened is that the person from the day before made a cash sale and made a mistake when counting out change... they left out one nickel and one dime for the customers change or something. Because when I came in, the morning person had only written "$55. " for the cash box total. I think she noticed the discrepancy and then intended to go back and count, but never did. Then, as Liz was training me, she noticed that and said, "Oh, well, that's supposed to be $55.75!" and wrote in the 75. So, my mom suggested I take a nickel and dime and put it in the daily sales envelope with a note. Brian thinks I should've just pocketed the 15 cents and called it a day! Heh. No.
Well, at least it was OVER and not under.
So, it wasn't so bad. I did get one stretch bracelet made while I was there. I tried some byzantine with the square wire rings I got... didn't work quite like it does with regular rings. Gonna have to play with it.
Anyway, enough rambling. Go buy something from my etsy store! ;)

Friday, July 11, 2008

Still Rockin' the Guild

I went to the Gallery today with my mom. She needed to pick up her check from the last show and I wanted to see what I had sold, as well as peruse the gallery to see how my items had been displayed.

Let me just say that I think the set-up committee does a wonderful job. They've got a nice assortment of items on each shelf. And this time, they organized it by color. One shelf would have all blue items (my blue neoprene stretch braclets were there), another would be all purples (my amethyst wiccan moon necklace and my amethyst cab earrings!), etc.

And then there was half of a shelf just for me! Had a good respresentation of my pieces there with a sign that said, "Welcome to our new Member! Susan Cunningham!" Woohoo!

Anyway, turns out I sold one more piece that same day. During the afternoon shift. So all in all, I sold three pairs of earrings, one bracelet and one hanging candle holder. So, I'm sitting here making more earrings! They're quick to make as long as I'm not distracted, and I can widen my profit margin more than on other pieces.

Still looking for those fish beads (Geez, I won't shut up about them, will I?). I found some on Etsy, but they don't match well enough to make earrings work. But the same seller also had those southwestern-style bear fetish beads. Which I like, as well. But again, they didn't match. But it's something I'd also like to try. I think it's the simplicity of the shape that attracts me. It's a simple shape, yet it's obvious what it is. Just like the fish.

Anyway, earrings it is!!

Saturday, June 7, 2008

Money saved.

So, considering I'm planning to cut way back on hours at my "real" job, I've been trying to find ways to save money. Mostly around the house... using coupons, turning off the shower water while I lather up or shave, not buying non-necessities like this Honest Tea Pomegranate White Tea that I simply love. Have you tried it?! Oh my god, it's so refreshing and clean tasting! I don't know if that's a factor of it being white tea or if it's something else they do in the brewing proces---

Heh. I digress.
Anyway. I've always wondered if I could make my own silver headpins. I like the ones with the balls on the end. Which is perfect, because you'd think those would be the easiest to make on my own, right?
Wrong. Erm... I mean, right! They really are easy. I just sat down with my little torch and a few 1.5" segments of fine silver wire (24g) and made four balled headpins in 30 seconds. Sweet! I think I'd rather use sterling though... so I did a little comparison.
My supplier sells a 1 oz. roll of 24g half-hard sterling wire for $24.50. Another supplier I use sells 24g half-hard 1.25" head pins at $10.32 per pack of 50. According to my math (and math never has been my strong point), I can make the same kind of head pins for ~$4 per 50. That's huge savings! Even if I bought 7 packs of head pins from that place (which is about how many I could get from that roll of wire), they'd still cost me $8-something. So, at the very least, I'm saving $4 per 50 head pins I make.
What's $4, you say. Well... a gallon of gas. I dunno! Shut up! It's money saved, alright? It adds up! Besides, the feeling of accomplishment I get from knowing I made them myself is priceless.

The other decision I'd need to make is would I try to manufacture these headpins to sell? But that decision requires more research than I've done at this point, so, that's all you get for this post.

Friday, June 6, 2008

Mas tiempo

Lots of it. I need more time to get serious about my jewelry business. So, I'm cutting WAY back on my hours at work. I'd already gone part time simply because I couldn't stand to be at that place for more than three or four days a week. But, starting August, I will be going to a schedule that's something like one weekend every three weeks. I'll still be bringing in some money, I'll still get my discount and paid CE, I'll still have my foot in the door just in case.

So, to make sure I stay focused, I've listed a few goals that I'd like to accomplish, or come close to accomplishing within a years time.

1) I'd like to have my jewelry placed in at least two brick and mortar shops or galleries. I'm already working on one gallery. I just need to get juried and accepted, which shouldn't be much of a problem. Unless they're holding out on me, I have yet to see any jewelry in that gallery that is at all similar to mine.

2) I'd like to sell 200 items. I originally had a dollar amount I wanted to reach, but for some reason I chose this goal instead. I'm not sure which would be easier to reach, or which is more realistic. My items vary in price, so I could sell only twenty high-priced items to easily reach a monetary goal, but fall very short of the item quantity goal. Likewise, I could sell 300 low-priced items and still not make very much money. Perhaps I should do both, and say "whichever comes first!"

3) I need to find my "niche". I want to expand my jewelry to include something truly unique or popular. I had some ideas for this, but the more I look at what other people are doing, the more I realize I need something even MORE unique. I think I might have to expand my repertoire of techniques, which would require some sort of schooling.

There are a few other smaller goals... better booth display, nicer business cards, etc. But I figure those are more of things I just need to DO, rather than work towards. Capice?

New Toy Chew Toy

Apparently, blogging is the thing to do.
Apparently, everyone's got one.
Apparently, it helps get the word out about what you do.
Apparently, I'm one of the few people remaining without a blog.

Apparently.

Okay, that's not true. I've got a blog. I've got two blogs, actually. One right here on Blogger. Yeah, well, this one is going to by my "professional" blog.

This is where I will discuss my doings. My creative juices. My attempt to be remembered for what I make and what I do.

What do I make and do?
I make jewelry.
I write. I try to write anyway. Oh damn, wait, I take that back. There is no "try", only "do". A wise man whom I respect deeply once told me that. No, he isn't short and green. Though, he is bald. And he IS a Jedi Knight. He's also the one with whom I am writing.

So yeah, this is the place where I will talk about those things. Just remember I didn't invite you here, you came of your own free will. And if I did invite you here, well, that probably means I respect your opinion. I'll write another post while your shock wears off.